square brown wooden table

FORMA CAFE

The objective was to create a cohesive brand system that communicates the café's personality, values, and customer experience across both digital and physical touchpoints.

CLIENT

FORMA

SCOPE

Brand identity, Website, Merch & Packaging, Social Creatives.

INVESTMENT

$4,500

BRAND IDENTITY

Built around a feeling, not just a visual.

Before we touched a typeface or colour palette, we defined what KAB-INNS needed to feel like. The answer was somewhere between rugged and refined a brand that speaks to guests who want to disconnect without roughing it. That tension became the north star for every design decision that followed.

Ready to find out if we're the right fit?

Find out which system fits your property and what it takes to get started.

© 2025 Laeyrd. All rights reserved.

Laeyrd is a wholly owned subsidiary of Khaliq Design Studios LTD.

Hospitality branding agency, Logo design, Brand identity, Merchandise, Website, Email & Ad Creatives, Social Media Management

Remote - WORLDWIDE

LAEYRD STUDIOS